Analytics is a major factor in progressing your business website further online. By accurately recording data about each visitor to your website and the various instances in which they do so (sessions) will start to paint a picture of who your audience is and gain insights on what works best (and what does not).
We track all our client sites using Google Analytics (GA) and Google Tag Manager (GTM), which provides valuable data for any digital marketing campaign. Once your KPI’s (Key Performance Indicators) have been defined, we will tailor a tracking solution that is custom made for your business. This will tie in with our monthly reporting and analysis, to ensure you know about the things that matter most.